Helsingborgs 2017 Home Kit Unveiled

Helsingborgs IF, officially known as Helsingborgs Idrottsförening, suffered the indignity of relegation last season.

They finished 14th in the Allsvenskan which meant they faced Halmstads BK in the play-offs. A creditable 1 – 1 draw in the western Swedish coastal city left the Reds in a good position to retain their top flight status.

In the return leg, they scored a late goal through Jordan Larsson, the son of Swedish football legend Henrik Larsson. However, Halmstads scored twice in the last four minutes to relegate Helsingborgs. After the final whistle, a group of supporters attacked the Larssons, ending Henrik’s association with the club.


Helsingborgs IF 2017 Home Kit

This is the Helsingborgs 2017 home shirt:


Puma used their new kt template featuring the revised sleeve stripe. The new design sees a solid central band has dots on either side. In this case, the stripe is blue.

The otherwise plain red shirt features a Henley collar, with two buttons.

On the reverse, “Skanes Stolthet” – Pride of Scania – with the words separated by the city flag.


Fans of Dortmund and Arsenal will be horrified at the prospect of the sleeve design turning up on their 2017-18 shirts. The gradiented pattern won’t sit comfortably with either set of supporters.

Will Puma follow it through?


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